Friday, 9 August 2019

Platform and Content

Huawei just released its OS, HarmonyOS on its developer conference; based on the presentation, HarmonyOS is a very powerful and cutting edge operating system. Since I am not an expert in computer science (and also I have not accessed to this new OS), I cannot judge whether it is a good or a bad operating system. There is one thing gaining my attention in the developer conference that Huawei is making its IDE much more user friendly that developers can use the IDE to develop their softwares for this OS faster and more easily. Not only Huawei is making its IDE for developers to create contents on its platform more easily, other companies are also doing the same thing. For example, Apple has also made its IDE more user friendly and even developed an application to teach children about how to use its programming language to write codes.
Not only the companies which develop operating systems value the contents in their operating systems more and more, other platforms are also valuing their contents more and more. For example, Netflix, YouTube and other companies are also trying to improve the qualities of the contents on their platforms. Why has content become so important now? First, good environment for content creators including software developers can bring in better contents including software, more and better contents will help to attract more users to the platforms. Secondly, more users will also attract developers, because developers will see there is a bigger market. So this can create a multiplier effect. Thirdly, the competition between similar platforms is increasing. To win the competition, they have to use their contents to gain more market shares. Fourthly, different types of contents can help to attract different types of users, firms can differentiate the contents on their platforms from each other’s to avoid price competitions and make everyone happy.
Overall, if there are more platforms appearing, the competition for content creation will increase significant, because only those with the best contents will survive at the end. People may still remember Windows Phone, why does it fail? It fails partially because the number of contents on this platform is nowhere near the numbers on IOS or Android.

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